Every week you will get one (yup, just 1!) email from me, like friends chatting over coffee, that contain different website + marketing tips, updates in the industry and the occasional update on what's happening in my life. I can’t wait to get to know you better this way! ♡
here's permission to let it go
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Hey Reader! I've been working really hard these last few weeks to really simply where I am spending my time. This means staying off of social media as much as possible and focusing on what lights me up. Working with my clients and my podcast. ❤️ I think we could all benefit from a reminder that simple is best. And this also applies to your website. Simplicity is one of my core values — it's in even my podcast title, Website Design Made Simple. So today, I thought I'd share a few ways to put this in action on your website. ✅ 1. Streamline That Navigation Can you get it down to 5 items or less? (Yes, you can!) ✅ 2. Clear Over Clever Copy Speak directly to your ideal client - no fluff needed ✅ 3. One Strong Call-to-Action Guide visitors with ONE clear next step (is it book a call? join your membership? fill out your form?) ✅ 4. Remove the Extra If it doesn't help convert, does it need to be there? What can you remove? ✅ 5. Mobile-First Thinking Keep it super simple for phone viewers, I even tend to hide extra graphics of "fluff" so mobile users can get right to the point! This week on the podcast, I'm breaking down the power of simplicity! 🎤 Why Simple Websites Convert Better Than Fancy Ones [Ep 061] 🌟 SPECIAL ANNOUNCEMENT! 🌟 Join us for The Small Business Online Makeover Workshop! (we're doing it again!) April 8, 9am-12pm | Woburn 🎟️ Early Bird Pricing Available Now! WEBSITE AUDIT Did you catch Isabel's website audit session on the podcast? Help Website Visitors Find What They Need To Say Yes (Website Audit) [Ep 058] Think your business would benefit from 20-min website audit session on an upcoming episode? Let's connect. You've got this, P.S. Want to launch a new site this spring? I'd love to help with my signature 4-week money making website process. Let's chat! |
Money Making Website Musings
Every week you will get one (yup, just 1!) email from me, like friends chatting over coffee, that contain different website + marketing tips, updates in the industry and the occasional update on what's happening in my life. I can’t wait to get to know you better this way! ♡
Hey Reader! I just participated in something incredible — joining 1,500 podcasters worldwide for Podcasthon, where we each spotlight an organization making a difference. For my episode, I chatted with my friend Sharon from Connor’s Kindness Project — and gave her website a mini audit! This week’s episode combines two things I love: helping organizations shine online and spreading kindness. You know I love turning websites into powerful tools for good. Here’s what we covered in our website...
Hey Reader! Today we’re chatting all about the phenomenon called “social proof” and why it matters on your website. To put it simply, social proof is those powerful trust signals that turn website visitors into paying clients. If you’ve been reading my emails for a while, you know I’m all about strategic design that gets results. And today, I’m sharing my best practices for using social proof effectively on your website. Here are my top tips for making social proof work harder for your...
Hey Reader! Are you afraid of your website being just a pretty face that doesn’t bring in clients? It could be your website’s customer journey and unclear offers holding you back. This week, we’re talking about something that I do with every single client — mapping your website’s customer journey. No more hoping visitors find their way to your “Book Now” button! You know I’m passionate about websites that actually convert. Today, I’m sharing why a clear path for your visitors is crucial for...