Every week you will get one (yup, just 1!) email from me, like friends chatting over coffee, that contain different website + marketing tips, updates in the industry and the occasional update on what's happening in my life. I can’t wait to get to know you better this way! ♡
stop creating content. do this instead!
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Helllo Reader! Your website is sitting on a treasure trove of awesome content—and you might not even know it! You've already poured hours into crafting every word and grabbing the right images for your site. But now what? Let it gather dust? No way! Your website can do way more than look pretty on the internet. It can be an endless source of content for your marketing channels. Here's one way to make it work for you: 👉 The hero section on your homepage isn't just a snazzy headline. Ever thought about using that phrase as your social media bio or framing it into a catchy social post? It's fun, it's relatable, and it's YOUR message in a nutshell. 👉 And all of those client testimonials you collected? They aren't just for bragging to website visitors. Put those words on a cool graphic, and you've got yourself a powerful social media post or an addition to your email newsletter! So, here's your little challenge: Think of three things on your website that can have a second life out there. Pick something off your homepage or services page, or even a juicy testimonial. Make it a social media post, a blog post, or add it to your email sequence. Why work harder when you can work smarter and get more eyes on your amazing business? And here's yet another way your website can work around the clock for you, 24/7! 🎤 Listen to Your Website is a Content Goldmine You're Not Using [Ep 077] AWARD NOMINATION My podcast "Website Design Made Simple" has been nominated for the 2025 Women Podcasters Awards, and I'd be so grateful for your vote. Your support helps elevate women's voices in the podcasting world and allows me to continue sharing actionable website tips that help your business make money while you sleep. Vote here. 🎙️ RECENT EPISODES 🎙️ Create a Website Experience Clients Love [Ep 075] 5 Website Gaps That Are Silently Killing Your Sales [Ep 074] Stop Wasting Time on These 7 Website "Must-Haves" That Nobody Actually Uses [Ep 071] You've got this, P.S. Curious to see what a new website design project might look like for you? Let's explore together how your website can work around the clock for you! Let's chat! |
Money Making Website Musings
Every week you will get one (yup, just 1!) email from me, like friends chatting over coffee, that contain different website + marketing tips, updates in the industry and the occasional update on what's happening in my life. I can’t wait to get to know you better this way! ♡
Hey Website Bestie, Let's talk about your about page — that tricky little corner of your website where potential clients decide if you're their perfect match. I've been having great conversations lately with corporate clients who want to seem approachable without oversharing their life stories. They ask: "How personal is too personal for my professional brand?" It's a balancing act! Your about page is likely one of your most visited pages (yes, really!), but it doesn't have to be a choice...
Hey Website Bestie, Is your website silently losing you clients? I had a wake-up call recently when a client tried to book a website audit with me. First, my booking system glitched and tried to charge him double. When I attempted to fix it manually, I messed up the time zone conversion. Thankfully, this determined client stuck with me through all the technical failures! But it got me thinking… how many potential clients encounter tech issues on YOUR website and simply click away instead of...
Hey website bestie, Have you been putting off updating your website because it feels too overwhelming? I was chatting with my client Jen recently, and she confessed she'd delayed her website redesign for years. "I know my website is hurting my business," she told me, "but the thought of tackling this project is just too overwhelming." I totally get it! Redesigning your website can feel like renovating your house while you're still living in it. Where do you even begin? But here's the truth —...