Every week you will get one (yup, just 1!) email from me, like friends chatting over coffee, that contain different website + marketing tips, updates in the industry and the occasional update on what's happening in my life. I canβt wait to get to know you better this way! β‘
the tools giving me my summer back
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Hey Reader!! I have a confession to make. I'm a total app nerd. Like, I will literally spend an hour setting up an automation that saves me five minutes. But here's the thing ... those five minutes add up so quickly! This summer has been all about finding ways to work smarter, not harder. My goal this year was to get more free time back, and instead of putting that time into more work, I've been focusing on actually enjoying life outside my business. (which, BTW I'm doing this week on vaca) The tools I'm about to share have been absolute game changers, and I thought you might find some inspiration for your own workflow. Here are four automation workflows that are giving me my summer back π π Claude AI for content brainstorming I use the audio feature while driving to chat about recent projects and brainstorm podcast episodes. It's like having a creative partner who never gets tired of generating ideas. π Automated website audit reports I record my client audits in Descript, then use AI to transform the transcript into comprehensive, organized reports. What used to take hours now takes minutes, and my clients get better deliverables. π One-click content repurposing When I finish a podcast episode, changing one status in Airtable triggers Zapier automations that create LinkedIn posts, newsletters, blog outlines, and more. It's like having a content team working behind the scenes. π Arc Browser for tab sanity Finally found a way to organize my million open tabs without losing my mind. Client folders keep everything tidy and accessible, and I can switch between business and personal with a simple swipe. The key insight here is that these tools aren't replacing my expertise β they're handling the repetitive tasks so I can focus on strategy, creativity, and connecting with clients. Your action step this week Think about your biggest time drains. Where are you spending time on repetitive tasks that could potentially be automated? Even saving a few minutes here and there adds up to hours over time. Want the full behind-the-scenes breakdown? βAI Tools Transforming My Website Design Business This Summer [Ep 087]β You've got this, P.S. Curious to see what a new website design project might look like for you? Let's explore together how your website can work around the clock for you! Let's chat!β |
Money Making Website Musings
Every week you will get one (yup, just 1!) email from me, like friends chatting over coffee, that contain different website + marketing tips, updates in the industry and the occasional update on what's happening in my life. I canβt wait to get to know you better this way! β‘
Hey Reader!!Last month while working on two completely different websites I got to thinking about home page strategy. And how many of us might be getting that wrong. The first website was for a design-build firm specializing in luxury residential projects. The second was for Deb, a functional medicine provider who helps people increase their health span as they age. Completely different businesses, but they both came to me with the same challenge. How do you create a homepage that attracts...
Hey Reader!!Something's been on my mind since a coffee chat last month and I think you'll find this as eye-opening as I did. I met with someone whose website I'd actually discovered before we connected. It was built by a designer I follow and admire - absolutely gorgeous, creative, and the kind of site that makes you stop scrolling and think "wow." When I complimented her beautiful website and asked how it was working for her business, her response surprised me. She loves how it looks, but...
Hey Reader!!I just wrapped up a website audit that reminded me why I love these sessions so much. Sometimes the biggest breakthroughs come from the simplest fixes, and that's exactly what happened with Samia from Dragoness Rising. She'd created this really well-designed website that perfectly captured her brand personality. Her navigation was clear, her services were well organized, and everything looked professional and polished. But here's the thing ...all that great design work wasn't...