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Hey Reader!! Sometimes the biggest breakthroughs come from the simplest fixes, and that's exactly what happened with Samia from Dragoness Rising. She'd created this really well-designed website that perfectly captured her brand personality. Her navigation was clear, her services were well organized, and everything looked professional and polished. But here's the thing ...all that great design work wasn't translating into new leads from Google search. During our audit, we discovered that her website wasn't speaking Google's language. The fixes we identified were so simple, yet they could completely transform how search engines find and rank her content. Here are the four SEO fundamentals we covered that you can apply to your own website: Every page needs a proper H1 headline This is the most important signal you send to Google about what each page offers. Make sure it includes your target keyword and sits at the top of your page structure. Create strategic headline hierarchy Use H2 and H3 tags throughout your content that reinforce your main keyword. Don't just make text bigger or bolder - actually tag it as a headline in your website backend. Optimize your existing blog content If you've been creating valuable content, go back and add proper headline structure. This helps Google understand and rank all that hard work you've already done. Connect with Google's free tools Set up Google Business Profile and Google Search Console to give search engines more information about your business and see what keywords are already working for you. Your action step this week: Check if every page on your website has a clear H1 headline that includes a keyword your ideal clients might search for. It's a small change that can make a huge difference in your search results. Want the full behind-the-scenes breakdown? Help Google Find Your Website (Website Audit) [Ep 090] Want a FREE mini-audit on the podcast? I'd love to have you! You've got this, P.S. Curious to see what a new website design project might look like for you? Let's explore together how your website can work around the clock for you! Let's chat! |
Every week you will get one (yup, just 1!) email from me, like friends chatting over coffee, that contain different website + marketing tips, updates in the industry and the occasional update on what's happening in my life. I can’t wait to get to know you better this way! ♡
Hey Reader!!I spend a lot of time analyzing websites, and I keep seeing the same pattern that's costing business owners serious money. They think they have to choose between a website that's beautiful OR one that actually gets found in Google searches. This either/or mindset is completely backwards, and here's why it's hurting your business. I see gorgeous websites that look like they belong in design museums. Perfect photography, stunning color palettes, elegant typography. But when I check...
Hey Reader!!I was scrolling through old Instagram posts a few days ago and found one that just said "Visit the Panda." It made me realize this would be perfect to share with you because it touches on something most business owners don't know about their websites. Those beautiful professional brand photos you invested in? They might actually be hurting your website's performance. Before you panic, let me explain. It's not the quality of your photography that's the problem (professional photos...
Hey Reader!!I've been reflecting on this past year as I prep for my 100th podcast episode (can you believe it?!), and something really struck me. After auditing over 50 websites in 2025, I can tell you exactly what separates the websites that actually make money from the ones that just look pretty. It's not the trendy color palettes, perfect typography, or fancy features that everyone obsesses over. It's something completely invisible that most business owners don't even know exists. Most of...